About the Academic Track

The Bachelor’s of Visual Media seeks to improve the visual media sector in societies and prepare it to be an investment environment that accelerates social and economic growth and consolidates the basics of media in general and media policies in force in developed societies in particular, in addition to preserving local heritage and culture, and seeks to build a sustainable and competitive media field that creates opportunities Work is concerned with academic talents, expertise, and human resources, in addition to supporting and developing university platforms and partner media platforms. The track also seeks to protect the interests of beneficiaries and ensure transparency, clarity, objectivity, non-discrimination, justice, and keenness to increase awareness, diversity, and the creation of distinguished content.

Vision:

Increasing awareness and diversity and creating distinct visual media content.

Mission:

Providing societies with distinguished and specialized cadres in the field of visual media, capable of improving performance, excellence, and interaction with the public.

Objectives

  • Preparing distinguished media cadres in the field of visual media.
  • Encouraging students to conduct scientific research in the field of media in particular, and visual media in particular.
  • Supporting the university library with solid scientific research in the field of visual media due to the importance of visual media in the life of the public.
  • Preparing highly experienced students to supply the local, regional and international labor market
  • Creation of a generation of professors specialized in the field of visual media, holding higher degrees (Masters – PhD) who are able to provide the educational sector with cadres.

Study Duration

The duration of study to obtain a bachelor’s degree in Media and Communication for all disciplines is four academic years for those accepted on the basis of the secondary certificate, and two years for those accepted into the promotion program according to the institute. and competence.
The duration of the default study is four years, but it is possible to take full-time and intensive studies so that the student can graduate in three years.
The academic year is divided into three semesters, and the University Council determines the start and end dates of the study and the dates of exams according to the university calendar.

Conditions for success and graduation

1 . Each course is given a mark out of 100.
2 . The student is considered to have passed the course if he obtains a final result greater or equal to 55% of the course’s top grade.
3 . In the event that a student succeeds in a course and obtains a full mark, the university has the right to check the student’s level through an oral interview or a written exam, and confirm his success in the course or declare his failure in it, if it is not at the required level.
4 . If the student fails the course, he must repeat it with his exams, and repay the full costs.
Graduation average:
The averages of the courses in which the student passed for the five years are summed and divided by the total number of courses, and the overall average is extracted.

Academic Track Structure
49 courses - 147 credits hours
University Requirements
Faculty Requirements
Specialization Requirements

I. Semester

Introduction to Journalism

Course code: BMC101
Course name: Introduction to Journalism
Credit hours: 3.00
This course aims to help the student understand the historical development of journalism by providing memory with information about the beginnings of the emergence of journalism and the stages it went through, and understanding the principles and laws of journalistic work by getting acquainted with journalistic systems, theories of journalism, and the ability to distinguish in a preliminary manner on journalistic types, forms and molds suitable for each type, and preliminary knowledge For each stage of journalistic work and the ability to deal with references and sources.

Introduction to Radio and Television

Course code: BMC102
Course name: Introduction to Radio and Television
Credit hours: 3.00


This course includes: the beginning and development of audio broadcasting – the importance of radio as a means of mass communication, as well as the negative aspects of audio broadcasting – writing for the ear and the types of radio programs in addition to an overview of the preparation steps for radio programs – the radio audience – the beginning and development of television – the importance of television as a means of mass communication – television programs Planning and Writing TV Shows – TV Audience and Impact.

Public Opinion

Course code: BMC103
Course Name: Public Opinion
Credit hours: 3.00


Definitions of public opinion – its nature – factors that helped in the emergence of public opinion – types and divisions of public opinion – the emergence of public opinion and the development of political systems – the importance of public opinion – the characteristics of public opinion – the functions that public opinion plays at the levels of individuals, groups and political systems – the most important elements that help In shaping public opinion – methods of changing public opinion – the international situation and its impact on forming public opinion – public opinion as a force of popular pressure – methodological aspects of measuring public opinion and the most important problems it faces in the Middle East.

Fundamentals of Management and its Functions

Course code: ISU501
Course name: Fundamentals of Management and its Functions
Credit hours: 3.00


In its first part, this course aims to provide the student with an introduction to the science of business administration, the development of managerial thought by reviewing the objective reasons for the emergence of this science, its relationship to other sciences, schools of administrative thought in the chronological order of their appearance, and their connection with economic conditions and the business environment when they appeared. As an application of these theories, some modern administrative methods and approaches (management by objectives – Japanese management – agile methodology) were reviewed. The course also focuses in its second part on explaining the basic knowledge and skills related to the administrative process that allows the organization to invest its resources optimally, so that the basic principles are explained Related to how to implement administrative functions (planning – organizing – directing – control) and the foundations of the decision-making process in the organization, and the basic principles of technical functions (production and operations – materials – finance – marketing – human resources – research and development – public relations – management information systems) within the organization .

English I

Course code: ENG101
Course name: English I
Credit hours: 3.00


Studying grammar, vocabulary and grammar in the language – translating texts and articles from Arabic into English and vice versa.

Introduction to Virtual Learning

Course code: ISU502
Course name: Introduction to Virtual Learning
Credit hours: 3.00


The course aims to introduce the student to the concept of virtual learning as an advanced type of e-learning in which the synchronous and asynchronous learning pattern is integrated with other services available on the network, and focuses on explaining its component systems and tools, starting from the learning management system and the examination system, all the way to interactive communication tools between the university and professors And students, and familiarize themselves with the latest technical trends in the fields of virtual learning, in addition to applying quality standards in building educational content and evaluating the entire educational process. The course also seeks to develop the student’s technical skills necessary for virtual learning by applying what he has learned on the systems of International Suleiman University.

II. Semester

Introduction to E-media

Course code: BMC151
Course name: Introduction to E-media
Credit hours: 3.00


This course aims to define electronic media, its technical development, characteristics, and functions, and to introduce some of the technologies used in displaying and editing this media: multimedia, hypertext, and this course also aims to introduce some applications of this technology, network journalism, interactive television, radio Online, digital cinema, electronic advertising…

Introduction to Public Relations and Media

Course code: BMC152
Course name: Introduction to Public Relations and Media
Credit hours: 3.00


This course aims to introduce the student to the concept of public relations in terms of its origins, development, importance, and objectives as an administrative and communication activity used by organizations in building communication relations with their internal and external audiences, and the role of means of communication in that, in addition to identifying the concept of advertising, its origin, development, types, and importance as a promotional communication activity used by advertisers. To communicate through various media.
acquired skills:
Upon completion of this course, the student is expected to acquire the following knowledge and experience:
A- Having a scientific background in public relations as an administrative activity and its communication
b- Identifying the role of different means of communication in the activities and programs of public relations
C – Having a scientific background in the media as a promotional communication activity
D – Recognize the importance of media and its effects on the local and international economy.

Principles of Media Editing

Course code: BMC153
Course Name: Principles of Media Editing
Credit hours: 3.00


The curriculum aims to explain the value of editing as a basic axis, and an engine for the heart of the media profession, and to present the nature of editing, its schools, and types, in addition to delving into its characteristics and advantages, according to different media means, and how to achieve media functions through different media types, cognitively, and formative for opinions and trends. And mediating between the audience and its problems and those in charge of these problems, marketing and entertainment, and thus distinguishing between media editing and non-media editing for other races, while revealing the points of convergence and differences between each of the news editing, editing opinion materials, investigative editing, and shedding light on Traditional editorial schools, those developed from traditionalism, modernist editorial schools, and postmodern schools, which establish the basis for clarifying the theory of journalistic genres and their methodology.

Sources of Journalistic Information

Course code: BMC154
Course name: Sources of Journalistic Information
Credit hours: 3.00


The course deals with the sources of journalistic information, its concept, stages of development, and its different divisions, the use of printed or traditional sources of information, how to document all types of information sources in journalistic writing, databases in the field of journalism, research methods and the use of information sources.

Arabic I

Course code: ARB101
Course Name: Arabic I

Credit hours: 3.00


Grammar and Grammar – Poetry and Prose – Theater – Story – Essay – Explanation and Interpretation of Some Arabic Texts – The Use of Arabic in Media.

Future Leadership

Course code: ISU502
Course Name: Future Leadership
Credit hours: 3.00


This course, which is a continuation of the Distance Learning Introduction course, aims to increase students’ competence in matters such as career planning, interviewing, photography, communication and training of qualified persons. In addition, it aims to provide students with knowledge about science, technology, industry, creative thinking, developments in research and development, rational and critical thinking, the ability to think and produce rational solutions, and evaluate future job opportunities through various seminars. This course contributes to the development of basic sciences among students and gives them the opportunity to conduct applied research, renew current knowledge and ideas, and enrich and train the elements needed by professions.

III. Semester

International Media

Course code: BMC201
Course Name: International Media
Credit hours: 3.00


Vocabulary:
The historical dimension of international communication. International media: concepts and methods. Official institutions and international communication research.
– Media flow from the traditional era to the era of globalization. International media dependency and media empires. Modern international communication and media globalization. – Global sources of international media flow. – International news agencies. Scientific news agencies. Program institutions and international television networks. – International press. International broadcasts. – International communication via satellite. Arab media. – Arab press. – Arab radio and television. – The phenomenon of Arab satellite broadcasting. Arab news agencies. Arab media policies. Joint Arab media cooperation.

Journalistic Uses of the Internet

Course code: BMC202
Course name: Journalistic Uses of the Internet
Credit hours: 3.00


Virtual reality on the Internet, general and specialized virtual communities, the concept of social networks in real life, the concept of social networks in virtual reality, types of social networks, characteristics of successful communication through social networks, functions of social networks, technical elements of social networks, Facebook, Twitter, YouTube and Linkedin.

Public Relations and Advertising

Course code: BMC203
Course Name: Public Relations and Advertising
Credit hours: 3.00


This course aims to introduce the student to the concept of public relations in terms of its origins, development, importance, and objectives as an administrative and communication activity used by organizations in building communication relations with their internal and external audiences, and the role of means of communication in that, in addition to identifying the concept of advertising, its origin, development, types, and importance as a promotional communication activity used by advertisers. To communicate through various media.
acquired skills:
Upon completion of this course, the student is expected to acquire the following knowledge and experience:
A- Having a scientific background in public relations as an administrative activity and its communication
b- Identifying the role of different means of communication in the activities and programs of public relations
C – Having a scientific background in the media as a promotional communication activity
D – Recognize the importance of media and its effects on the local and international economy.

Radio and Television News

Course code: BMC204
Course name: Radio and Television News
Credit hours: 3.00


The curriculum aims to enable students to learn the basics of news editing, its values, schools, and models, in addition to teaching and training them on editorial principles and forms of editorial writing in the world of news, from introductions and types, to the body, and news background, with an indication of the most famous schools and the most widespread news templates. And in use, in addition to how to deal with news coverage, with a focus on the privacy of the television editorial disk, the management of television newsrooms, and the news workflow mechanism within it, traditionally, or through I-News. And its advantages, according to the different media, on the news content presented, and thus how to achieve these policies, through contemporary framing concepts.

English II

Course code: ENG101
Course name: English II
Credit hours: 3.00


Learn more terms and concepts and study modern texts in English with a focus on the language of expression in the field of media and communication to be at a higher level than the previous course, and develop the student’s abilities in writing, expression, grammar and pronunciation (conversation) in the English language.

Human Rights

Course code: ISU503
Course Name: Human Rights
Credit hours: 3.00


The course includes an introduction to human rights, then a historical overview of human rights and their development, especially after the Second World War. The course also shows the types of human rights and their divisions. This course focuses on explaining the nature of international human rights law, the role of the United Nations in developing it, and examining its most important sources. As well as addressing the International Bill of Human Rights by informing the student and developing an ability to analyze the basic charters of human rights, in particular the Universal Declaration of Human Rights and the International Covenants for Political, Civil, Social, Cultural and Economic Rights. This course devotes space to explaining general rights in international human rights law, and showing the extent to which Palestinian laws adhere to and respect human rights.

IV. Semester

Management of Media Institutions

Course code: BMC251
Course Name: Management of Media Institutions
Credit hours: 3.00


The concept of: management and media institutions – management functions – the organizational structure of media organizations and their functions – specifications of the successful manager – types and characteristics of leaders – the functional role of the human cadre in the media organization according to work sites – planning – the decision-making process in media organizations – the role of the media organization in confronting Crises – the media organization and society.
Practical side: simulating functional work in the media organization so that students perform the role assigned to each element of the organizational structure in the media organization, up to the media product, work to address crises facing society and need the role of the media organization, to help end these crises, work on Addressing a crisis facing the media organization.

Media Sociology

Course code: BMC252
Course name: Media Sociology
Credit hours: 3.00


The course aims to introduce the student to the basic principles of sociology as an introduction to the study of all courses in sociology. Accordingly, in this course the student studies sociology in terms of: concepts, origin, development and methodology, and all fields of sociology, such as social phenomena, basic concepts, social structure, and levels of Social relations, socialization, and social organization processes that paved the way for the emergence of sociology.

Production of E-newspapers

Course code: BMC253
Course name: Production of E-newspapers
Credit hours: 3.00


The course of producing and directing newspapers aims to introduce the student to the concept of journalistic production and its functions by clarifying the components of artistic design, especially colors, while clarifying the foundations of artistic and journalistic design and the factors influencing it. It also aims to explain how to design topics, titles, and images, while clarifying the means by which materials are separated, to finally explain how newspapers are designed and produced.

Fundamentals of Marketing and Advertising

Course code: BMC254
Course name: Fundamentals of Marketing and Advertising
Credit hours: 3.00


The course deals with the general concept of marketing and its role in promoting various types of products (goods, services, ideas, people, and organizations…) within the framework of the various types of marketing such as commercial marketing, political and social marketing. In addition to identifying the components of the marketing and promotional mix and their impact on the media and advertising activity, as well as the marketing and promotional functions and the relationship between all the concepts of media, marketing and advertising and the strategies used in building different forms of marketing. It aims to present the results of the many works and scientific studies (internationally and in the Arab world) dedicated to covering the propaganda effect on the target audience in political history, while addressing the study of different cases in this context and their different effects in building ideological thought in societies.

Arabic II

Course code: ARB102
Course name: Arabic II
Credit hours: 3.00


Students are introduced to the concept of linguistics, its subject, and the difference between it and philology. They are also introduced to the branches of linguistics, the history of its origin and its topics, the levels of linguistic study, the linguistic conflict and its manifestations, and the linguistic atlas and its importance.

Journalism Ethics

Course code: BMC255
Course Name: Journalism Ethics
Credit hours: 3.00


The course gives a comprehensive idea of the rules of professional behavior for media professionals during their news collection, transmission, editing, and preparation for publication, media legislation, freedom of the press, regulation of newspaper issuance, newspaper resources, ownership and management, journalist’s duties and rights, organization of journalistic work, right of privacy, publishing crimes, right of response and correction, penalties, and laws related to legal protection. of copyright and artistic works, and special emphasis is placed on respecting the truth, the right of public opinion to obtain it, observance of accuracy, objectivity, and non-intentional distortion or defamation.

V. Semester

Art of Digital Photography

Course code: BVM101
Course name: Art of Digital Photography
Credit hours: 3.00


The course aims to teach students the digital imaging technique in photographic, cinematographic and television cameras, by identifying what digital technology is and the most prominent developments it has provided, on the art of photography in all aesthetic, economic and artistic aspects.
Vocabulary: Digital photography. History and work of digital photography. Digital image control. The evolution of the digital image. Options in the digital camera. – Regulate camera options operations. – The golden commandments in photography. Image functions. Photography Types. – Three-dimensional stereoscopic imaging using laser (holography). – (Workshop – Processing the photographic image) Photoshop is a program. – Hologram _ Hologramaph_Hologram. – Montage / Editor _ Photo Clip _ Editor. Infographic. Things we should know in the infographic. Cinematic flavor and film environment. Important terms in digital photos. Hidden Camera Candid Camera. – Photography by light painting method

Animation I

Course code: BVM102
Course name: Animation I
Credit hours: 3.00


The course aims to identify animation, its types and various production methods.
Vocabulary: – What is animation. The phased development of animation in cinema and television. Elements of visual construction of animation. – Qualitative classification of animation in cinema and television. Free Style Animation. Computer animation. – Hand-drawn animation. Computer Animation. Drawing techniques. – The stylistic diversity of the drawings (2D – 3D). -animation. Limited animation. Integrated animation. Full animation. Rotoscoping animation. Animation production. – (Pre-moving operations). Views of selected typical samples of the types of drawings

New Media

Course code: BVM103
Course Name: New Media
Credit hours: 3.00


The course aims at explaining the importance of new media and distinguishing between linear and formative writing, i.e. explaining the psychology of writing and reading. It also aims to explain electronic editing, the tools used by the editor, and the editing templates it adopts. Then he moves on to provide an idea about electronic journalism via the Internet, the impact of electronic publishing on word processing, and the role of websites, especially in the areas of advertising and public relations via the Internet. It also provides an explanation of the Syrian electronic press and introduces the student to the ethics of the profession in journalism

Media and Knowledge Economics

Course code: BVM104
Course name: Media and Knowledge Economics
Credit hours: 3.00


The course aims to give a clear idea of what production and the economy of media are in terms of the economy of the print press, the economy of cinema, the economy of radio and television, or the economy of electronic media, advertising and the Internet. The student is also introduced to the features of the emergence of the knowledge economy, the nature, components and characteristics of this economy, and the study of the relationship between the knowledge economy and economic and human development in addition to the problems and challenges it is exposed to.

English III

Course code: ENG103
Course Name: English III
Credit hours: 3.00


This course deals with the foundations of the English language, such as types of morphological words, tenses, passive voice, punctuation marks, news sentence writing, and short news, with a focus on providing students with news terms and vocabulary, and giving them practical applications in reading the English newspaper, and translating some of its topics.

Radio and Television Drama

Course code: BVM106
Course Name: Radio and Television Drama
Credit hours: 3.00


The course consists of an introduction that explains what television and radio drama is, its types and characteristics, which helps to qualify students to know how to write a television script, and its advantages, with details of the parts of the dramatic text, its characters, methods of plotting it, and types of conclusions, with the differences in its tools between the dramatic and the visual text. , the audible, which is accustomed to receiving the text through the human voice and the sound effect and music only.

Documentary Materials

Course code: JNM105
Course name: Documentary Materials
Credit hours: 3.00


Learn about the nature of documentary cinema, semi-documentary films, different styles and trends in the documentary film, and the stages of preparation and production of the documentary film, from idea to directing. Studying the relationship between the documentary film and the feature film. Learn about the uses and functions of the documentary film. Studying the political film and the ethnographic film as the highest forms and contents of the documentary film. Researching the real, the objective, and the subjective in documentary film, the audience and culture of documentary film, and the relationship between documentary film and television.

VI. Semester

Web Pages Development

Course code: BVM151
Course name: Web Pages Development
Credit hours: 3.00


The course aims to: – Introduce students to the techniques used in programming the Internet, especially websites. – Enabling him to develop software for the Internet and Web technology. – Providing the student with skills in dealing with the languages and programs of designing websites.
Vocabulary:
– The Internet and the World Wide Web “The Web” (How does the Internet work? Internet structure / Web technologies and languages / Web protocols).
– How do we make web pages? Web pages are content – styling – behavior. – Hypertext Markup Language (HTML). Structure of an HTML Page.
– HTML heading, paragraph, style, L formatting, COLOR.
– HTML COMMENTSm image ,links, tables, lists, blocks, layout, More HTML tags.
– Formatting with CSS (HTML/CSS Relationship, Basic CSS Rule Syntax., CSS Properties for Colors.
– CSS Properties for fonts, CSS Comments: /* … */, Grouping Styles,.
Inheritance and classes in CSS.
– CSS:Context Selectors, The Box Model(Alignment, Floats Flexbox, Position).
Introduction to java script, comparisons of JavaScript and Java, VARIABLES AND TYPES.
Loops and functions.
– Arrays, JavaScript Display Possibilities.
Event-Driven Programming.
– DOM (Document Object Model)

E-Editing I

Course code: JNM152
Course Name: E-Editing I
Credit hours: 3.00


Introducing the concept of electronic editing, with an indication of the difference between editing for traditional and electronic means, types (forms) of electronic editing, types of electronic news arts, basic and literal aspects in preparing electronic journalism materials, methods for preparing editorial materials in electronic journalism, advantages of electronic editing, characteristics of workers in journalism Electronic, electronic editing evaluation methods.

Journalistic Direction

Course code: BVM153
Course Name: Journalistic Direction
Credit hours: 3.00


Course objectives:
Introducing the student to the concept of journalistic production.
Introducing students to the importance of journalistic production.
Introducing the student to the functions of journalistic production and the functions of the journalistic director.
Introducing students to the components and foundations of journalistic production.
Introducing the student to the methods, means and tools of journalistic production.
Introducing the student to the methods of producing texts, titles, images, and means of separating materials, as well as publishing newspapers, magazines, non-periodical publications, pamphlets, and posters.
Course vocabulary:
The concept of journalistic output.
The importance of journalistic output.
Journalism jobs.
– Tools and means of press release.
– The role of the press director, its features and functions.
– Output of texts, titles, images, and means of separating journalistic materials.
– Production of newspapers, magazines, pamphlets, posters, and public relations and advertising publications.
– Conducting practical and research applications in the field of journalistic output.

Animation II

Course code: BVM154
Course name: Animation II
Credit hours: 3.00


Vocabulary: – What is animation. – The development of animation techniques in cinema and television. Live-action/animation. – Stop-motion animation. Puppet animation. – Animation with clay dolls. Clay animation. – Moving with paper cutting. Cutout animation. Silhouette animation. – Model animation – Graphic animation. Pixilation animation. – Smith Micro program for drawing and animation (direct training and application). Animation schools in the world

Arabic III

Course code: ARB103
Course name: Arabic III
Credit hours: 3.00


—-

Multimedia Preparation and Production

Course code: JNM155
Course name: Multimedia Preparation and Production
Credit hours: 3.00


This course includes an introduction to the concept of preparation and production through many programs that are used in the production of visual broadcasting material and its most prominent applications to be ready for television presentation, such as PowerPoint programs and Photoshop programs, and training students to use these systems in the production of television material after presenting the specifications of the hardware components of the computer and from Then, it shows the steps and stages of production, starting from choosing the idea, preparing it, and producing it artistically through multimedia, to be ready for the TV show.

Press Report

Course code: BVM156
Course name: Press Report
Credit hours: 3.00


Introducing students to the basics of the art of investigation and journalistic reporting, and training in preparing, planning and writing investigations.
This article also includes the conditions, types, and methods of investigations and press reports, and presents the art of selecting the topic, the methods of gathering information, and the importance of accuracy, simplicity in presentation, and objectivity, while employing appropriate titles and images as conditions for its success. The student is assigned to prepare investigations and press reports, and to publish what they achieve in the department’s magazine.
مزيد من المعلومات عن code

VII. Semester

Journalistic Speaking

Course code: BVM201
Course Name: Journalistic Speaking
Credit hours: 3.00


Introducing students to the basics of preparing interviews and covering press conferences.
The course will also teach the student the types of press interviews, the press conference, the steps for conducting an interview, methods of covering press conferences, and their use in press investigations and comments, and the use of the image and titles accompanying each of them. Students are trained to prepare press interviews and cover press conferences, and publish what they achieve in the department’s magazine.

Media Research (Surveying)

Course code: BVM202
Course Name: Media Research (Surveying)
Credit hours: 3.00


The course aims to introduce the student to the procedures, methods, tools and methods that help him in carrying out research in the field of media, after getting acquainted with the different approaches.
The course vocabulary consists of:
7- Measurement and its levels.
8- Methods of measuring research variables.
9- Honesty and constancy.
10- Samples and their types.
11- Survey methodology.
12- Content analysis.
13- The experimental method.
14- Qualitative research and its tools (observation – interview – discussion groups).

E-Editing II

Course code: JNM203
Course Name: E-Editing II
Credit hours: 3.00


The curriculum aims at an initial definition of the intellectual editorial types of “opinion materials”, their characteristics, and the rules for their editing, with the presentation of simplified practical models that show the achievement of these editorial types. Types, and the ability to deal with them, in applied reality. It also aims at the initial definition of the intellectual editorial types “opinion materials”, their characteristics, and the rules for their editing, with the presentation of simplified practical models, showing the achievement of these editorial types, and they are mainly divided into: (commentary, editorial, article , angle), which helps the student to distinguish between these types, and the ability to deal with them, in practice.

Digital Media Technologies

Course code: BVM203
Course name: Digital Media Technologies
Credit hours: 3.00

News and Digital Report

Course code: BVM204
Course name: News and Digital Report
Credit hours: 3.00


This course deals with the art and types of writing news and digital press reports using digital media applications, with a focus on the characteristics of writing for electronic news networks, and the skills required for that.

Broadcaster and Program Presenter

Course code: BVM205
Course Name: Broadcaster and Program Presenter
Credit hours: 3.00


The course provides a knowledge background on the announcer’s characteristics, qualifications, duties and responsibilities, the success factors of the broadcaster, and how he deals with the camera and microphone. It also deals with the difference between the link announcer and the presenter of various programmes, and explains how the presenter covers and deals with the various program formats, implements them and presents them well and the best possible performance.

Investigative Journalism

Course code: BVM206
Course Name: Investigative Journalism
Credit hours: 3.00


The study includes three types of journalism, which are the report, the investigation, and the talk. The theoretical side focuses on introducing the student to the characteristics of these three genres, their functions, their structure, areas of use, methods of writing them, and methods of preparing them (20%).

VIII. Semester

Website Management

Course code: BVM251
Course Name: Website Management
Credit hours: 3.00


It aims to study how to add components to the site, add and modify electronic pages, upload files and link them with electronic pages, study models for managing personal websites such as the university or college website. Study how to manage personal electronic websites through the electronic portal. Examples of how to add help pages to the desired process, such as the educational process in the college, by creating special pages for each subject taught by faculty members and linking them with help files, and how to manage the home page, the research page, and their CV page. Site maintenance: preventive maintenance, repairs maintenance, engineering and pruning maintenance.
Course content: – Adding components to the site, adding and modifying electronic pages, uploading files and linking them with electronic pages, models for managing personal websites such as the university or college website, managing personal electronic websites through the university’s electronic portal, a model for how to add pages to help the desired process It’s like the educational process in college

Photography and Lighting for Television

Course code: BVM252
Course name: Photography and Lighting for Television
Credit hours: 3.00


The course provides the student with an idea of light, lenses and the different types of photography (photographic and cinematographic) and compares it with electronic imaging, introducing the student to the television camera, lenses used in television, camera tripods, their types and uses, introducing him to the job of the television cameraman, his skills and his role in various programs and his relationship with the production crew, and introducing the student to lighting and light sources Natural and industrial, their equipment, technical and engineering aspects of lighting, and the method of adjusting lighting for different types of programs and their effects

Media Campaigns via the Internet

Course code: JNM253
Course name: Media Campaigns via the Internet
Credit hours: 3.00


Identify the components, objectives, characteristics and types of media campaigns.
Studying topics related to planning and managing media campaigns via the Internet, and studying the various factors influencing electronic media activity such as the message, the medium, and the audience, and the factors related to the context and the electronic environment in which media campaigns are intended to be organized and through.
Studying the steps and elements of planning media campaigns via the web represented in defining goals, choosing media, preparing artwork, determining the form that the media campaign will take, scheduling it, determining media allocations and budget, measuring the impact of media efforts, and using modern methods and operations research in planning media activity and measuring Its effects, and the study of audience psychology and models of human behavior towards these campaigns.

Satellite Broadcasting

Course code: BVM254
Course Name: Satellite Broadcasting
Credit hours: 3.00


The course presents knowledge and information about Arab and international satellite broadcasting, and the negatives and positives of this broadcasting for the Arab citizen, as well as providing a critical view of the form and content of what is presented on satellite screens and its impact on the system of values and social order in the Arab family, and introducing ways of cooperation and coordination in Arab satellite broadcasting and how to benefit from it. Satellite broadcasting to serve international issues, and improve the image of the student community globally.

Intellectual Property

Course code: PRA255
Course Name: Intellectual Property
Credit hours: 3.00


The course aims to define what the intellectual property right is and how these rights have developed. International laws governing these rights have been developed, and a global intellectual property organization (WIPO) has been established. The course also provides a clear idea of literary and artistic property, copyright and related rights in Syrian law, and defines what is the work subject to intellectual copyright. It also deals with presenting the exceptions to these rights, how to manage them, the precautionary measures and penalties imposed for violating these laws, in addition to the scope of application of this protection.

Graduation Project

Course code: PRA256
Course Name: Graduation Project
Credit hours: 3.00


This course aims to invest students’ theoretical and practical skills in preparing and implementing research, media and advertising materials, or preparing strategies for public relations or advertising as a first step towards practical life. This course includes a comprehensive exam, and the project is evaluated by a special committee formed by the department.

Faculty of Media and Communication

01

Degree: Bachelor's Degree

Track code: BA103MC

Study method: Distance Learning

Credit hour: 147

How long it takes: 
Full time: 3 years
Part time: 6 years
Limit time: 13 years

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